Our Story & Mission
Independent Black media. Rooted in Los Angeles.
The Voice of Black Los Angeles is an independent, Black-owned hyperlocal newsroom and digital marketing agency founded and led by Black Angelenos. We report on the people, culture, businesses and decisions shaping Black life across Los Angeles—and help local organizations connect with the communities they serve.
Our story
Local roots. A wider view of Black L.A.
Los Angeles is changing, and its Black communities deserve reporting grounded in their experiences. Founded by L.A. natives, The Voice of Black Los Angeles covers the places, institutions and people at the center of that change—from neighborhood businesses and grassroots organizers to local government and cultural life.
Our work follows the pressures of gentrification, the decisions shaping our neighborhoods and the people building their futures here. We also create space for emerging Black writers, photographers and video storytellers to develop their work and bring more local perspectives into public view.
Our mission
Keep Black Los Angeles informed, connected and in view.
We bring local perspective, community voices and context to reporting that helps readers understand what is happening, why it matters and how it affects their lives. Our mission connects the everyday stories of Black Angelenos with the larger forces shaping Los Angeles.
Reporting priorities
What we cover
01
News and local government
Public decisions, neighborhood issues and the people responsible for them.
02
Community and grassroots organizing
The work, concerns and priorities of residents and local organizations.
03
Culture and entertainment
The artists, conversations and creative work shaping Black L.A.
04
Black business
Local entrepreneurs, community businesses and the conditions in which they operate.
05
Education and opportunity
Schools, learning and resources that affect families and communities.
06
History and neighborhood change
Black Los Angeles’s history and the pressures reshaping its neighborhoods.
Our standards
Reporting with accuracy, context and independence.
Accuracy & context
Reporting with care.
We check factual claims, seek original sources and distinguish verified information from allegations or opinion. When information remains uncertain, we make that clear.
We seek relevant perspectives and give people or organizations a reasonable opportunity to respond to substantial criticism. Our reporting considers the history and circumstances behind a story.
Editorial independence
Clear lines between news and client work.
Our editorial decisions are based on reporting and public interest, independent of funding, advertising, marketing clients and ownership interests. Buying a service or advertisement does not guarantee news coverage or favorable reporting.
Paid advertising, sponsored content and client work are identified so readers can distinguish them from independent reporting. Opinion and commentary are also identified.
Ownership & local leadership
Black-owned. Locally rooted.
The Voice of Black Los Angeles is independently Black-owned and founded and led by Black Angelenos. Our work is rooted in the communities we cover and serve.
Conflicts of interest
We disclose relevant relationships or interests that could affect a reader’s understanding of our coverage. Editorial decisions take those conflicts into account.
Corrections
Help us keep the record accurate.
If you identify a factual error, use our contact form to submit a correction request. Include the article URL, the passage in question and supporting evidence. Our editorial team reviews requests and corrects factual errors promptly, with a dated note in the article. Substantive changes are identified; routine spelling or punctuation fixes do not require a formal correction note.
Work With Us
Bring your work to Black Los Angeles.
Explore our advertising, digital marketing and creative services on our dedicated Work With Us page.
A story we should follow?
Have a news tip or a local story to share? Contact our newsroom.
